Beauty products often use animal products and test on animals, but companies are realizing that people don’t want to contribute to these cruelties for beauty. Big brands like Herbal Essences by Procter & Gamble have been pledging to go cruelty-free. Now, there’s a new vegan, cruelty-free beauty brand on the scene. Tarte announced the launch of Sugar Rush, a new beauty beauty brand that’s vegan, cruelty-free, and affordable.

Source: Tarte Sugar Rush

Founder Maureen Kelly states: “At Tarte, we’ve always believed that you shouldn’t have to choose between beauty that works and beauty that’s good for you.” The collection is naturally-derived, which means what you’re putting on your skin has been dermatologist-tested and is beneficial for your skin. The collection includes lip products, eye makeup, body products, and more, all of which are under $30, which is great news if you’re on a budget.

The products are currently available on Tarte and Ulta.

If you’re wondering what ingredients aren’t animal friendly, check out our list of the 10 Common Cosmetic Ingredients derived from animal products. If you’re interested in what brands have gone cruelty-free, check out these Cruelty-Free Cosmetic Brands.

If you’re interested in DIY beauty, check out DIY Eye Shadow, DIY Coconut Lip Balm, and DIY Tea Tree Oil Shampoo.

If you’re wondering what ingredients aren’t animal friendly, check out our list of the 10 Common Cosmetic Ingredients derived from animal products. If you’re interested in what brands have gone cruelty-free, check out these Cruelty-Free Cosmetic Brands.

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