4 years ago

CoverGirl Launches Clean Fresh Skincare and It’s Entirely Vegan!

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Abigail is a animal and food lover who decided a long time ago not to... Read More

CoverGirl officially launched their very first clean, vegan skincare line called Clean Fresh Skincare!

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CoverGirl is best known for its huge variety of cosmetic products, but this is its first jump into the world of skincare – not to mention clean and vegan skincare. The line currently includes five products: the Hydrating Cream Cleanser, Priming Glow Mist, Weightless Water Cream, Mattifying Oil Free Moisturizer, and Dry Skin Corrector Cream.

Andrew Stanleick, executive vice president, said, “COVERGIRL is an icon in the makeup aisle with a deep heritage in skin-forward products, so breaking into the skincare category is a natural evolution for the brand. We know consumers are more skin-aware than ever and want ingredient-conscious products at an accessible price point. COVERGIRL Clean Fresh Skincare is just that, and we can’t wait to get these special formulations in the hands – and on the faces – of COVERGIRL fans everywhere.”

Formulated with 90% naturally derived ingredients, Clean Fresh Skincare is a line that stands out from the crowd as it hosts a variety of natural and skin-loving ingredients. It is also leaping bunny approved, which means that none of the skincare products are tested on animals.

You can buy Clean Fresh Skincare products, ranging from $7 to $15, at all major retailers.

CoverGirl is just one of many high-end brands that have recently launched their own vegan products. Many celebrities have also jumped on the trend to release their own vegan-friendly lines.