Rihanna first debuted Fenty Beauty in 2017 and since then has launched clothing and lingerie. Her latest venture? A skincare line called Fenty Skin will launch soon. The best news? All the products are vegan!

The brand launches July 31 and will feature three essentials, details of which have already been released! The “Fenty Skin Start’rs” are made to be used in tandem as a three-step routine. The first is a cleanser makeup remover combo called Total Cleans’r Remove-It-All Cleanser. It’s designed to provide a deep clean without drying your skin. This option retails for $25.


The next is a toner! Fat Water Pore-Refining Toner Serum retails for $28 and is a toner serum combo designed to smooth and brighten your skin. It’s also made to prevent shine. And the final product is a moisturizer with SPF! The Hydra Vizor Invisible Moisturizer + SPF that provides hydration without the white cast of a sunscreen.

Check out the products, below:

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THE PRODUCT REVEAL Y'ALL HAVE BEEN WAITING FOR!! Here are the FENTY SKIN START’RS— the three steps ya can’t skip in your skincare routine: 1️⃣ TOTAL CLEANS’R REMOVE-IT-ALL CLEANSER ($25 USD) 2️⃣ FAT WATER PORE-REFINING TONER SERUM ($28 USD) 3️⃣ HYDRA VIZOR INVISIBLE MOISTURIZER BROAD SPECTRUM SPF 30 SUNSCREEN ($35 USD) We made finding a new skincare routine easy with these 2-in-1 multitasking products in a simple 3 step routine— the FENTY SKIN START’RS will brighten skin, snatch pores, and target dark spots—plus they’re clinically tested, clean, vegan, AND earth-conscious. Dropping July 31st exclusively at fentyskin.com (but you can get early access to shop before the drop if you sign up for email!)

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“I wanted the best ingredients, and I didn’t want it to cost a lot. Pack it into a product and make it the best of the best, and focus on a very few amount of products that I feel like you need,” Rihanna shared in an Instagram video. “I believe that’s what people deserve. They deserve great product, great skin, and it should not be inaccessible.”

Read more about beauty in One Green Planet, check out these articles:


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