Target Launches Its Own Line of Meatless Meat

Mmm, you know what sounds good? Smokey Chipotle Meatless Chicken. Ooh ooh, or even some Mushroom Miso Meatless Turkey. Looks like we’re going to Target for dinner!

We might try this alongside a little Kimchi. Yum!

Nope, that’s not a typo. Target, in an effort to roll out healthier fare under their Simply Balanced line of foods, has rolled out four mock meat options to add to your dinner repertoire. Along with the Mushroom Miso and Smokey Chipotle offerings, conscious consumers can also pick up some Korean Barbecue Meatless Chicken or Teriyaki Meatless Chicken for some mealtime variety.

Add a little Vegetable Fried Rice and we can skip take out.

Each selection is soy based, vegan and ranges from 13-15 grams of protein per serving. Though they aren’t currently certified Non-GMO, Target is in the process of partnering with the Non-GMO Project to achieve Non-GMO Project Verification for their entire Simply Balanced line by the end of 2014. Each product will be updated with a “Non-GMO Project Verified” seal as they’re individually certified.

We can just imagine these with some Vegan Low Fat Ranch Dip.

“At Target, we’re continuously working to develop new and exciting products that embody the Simply Balanced mission-great tasting food that takes the guesswork out of eating well,” said Target Spokesperson Anne Christensen. “Target recognizes that select guests are looking for meat-alternative offerings, so we look for opportunities to meet these guests’ needs.”

Whip up some Sesame-Ginger Cucumber Noodles and you’ve got yourself a meal.

Did you hear that, guys? We’re select guests! We don’t know about you, but having a large chain produce affordable meat alternatives definitely makes us feel like VIPs. The question remains, however, how do they taste? According to one reviewer, “My nearly 3-year-old declared it a ‘party in my tummy’ and my husband made that face. You know, the good one…”

Oh yes. We know that face.

(Dramatic Reenactment)

Sing For Your Supper

Lead Image Credit: MissMuffcake

Image Credits: Broward New Times