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We have some very exciting (and delicious) news to share! Häagen-Dazs has released FOUR vegan ice cream flavors! According to the ice cream giant, the flavors are being sold exclusively at Target, and it seems it will only be available in the United States. The flavors include Peanut Butter Chocolate Fudge, Coconut Caramel, Chocolate Salted Fudge Truffle, and Mocha Chocolate Cookie. Are you drooling … or is that us?

The flavors make no mention of the word “vegan” but thanks to the trusted folks over at Vegansaurus, it’s been confirmed each flavor is indeed vegan and most certainly yummy. What’s more, according to VegNews, a reported fifth flavor — Pistachio Chocolate is rumored to be in production.

“At Häagen-Dazs, we believe there’s no room for compromise. So while most non-dairy options simply start by substituting soy, almond or cashew milk, every flavor in our new collection begins with a core ingredient, like real pieces of Belgian chocolate, actual peanut butter, or real coconut cream. The result? Indulgent non-dairy flavors with a creamier texture and an authentic taste that shines through,” Häagen-Dazs stated on their website about the new drool-worthy flavors.

With Ben and Jerry’s and Breyer’s already in on the non-dairy ice cream game, it’s really no surprise that Häagen-Dazs wants to join the cool kids too. More and more people are replacing dairy with dairy-free alternatives like almond milk, non-dairy yogurt, and, as is indicated by a glance in the frozen dessert aisle of your local grocery store, vegan ice cream. Meanwhile, dairy milk consumption has seen a steady decline since the 1970s and today, we consume 37 percent less milk than we did nearly 50 years ago. Given the rise in demand for dairy-free alternatives and the massive boom in the non-dairy milk industry, making vegan ice cream is a business-savvy decision.

If anyone needs us, we’ll be heading over to the nearest Target, indulging ourselves with this new Häagen-Dazs non-dairy ice cream!

To learn more about rising plant-based food trends, check out One Green Planet’s Future of Food page. 

Image source: Häagen-Dazs