Bruce Friedrich is executive director of The Good Food Institute (GFI), a nonprofit organization that promotes plant and culture-based alternatives to animal agriculture, and founding partner of New Crop Capital (NCC), a venture capital firm that provides angel, seed, and Series A funding to companies that are producing plant-based and cultured alternatives to meat, dairy, and eggs, as well to tech startups that are focused on promoting alternatives to animal agriculture. Bruce graduated manga cum laude, Order of the Coif, from the Georgetown University Law Center and Phi Beta Kappa from Grinnell College. He also holds degrees from Johns Hopkins University and the London School of Economics and Political Science. Bruce's photo by Jo-Anne McArthur