The Vegan Burger That Cooks Like Meat is Coming to NYC and Philadelphia Restaurants This Summer

It seems increasingly obvious that the future of food is plant-based, and many consumers are making a switch to plant-based diets for both health and ethical concerns. Businesses are catching on to the growing demand for vegan options, and even several fast food restaurants have added plant-based alternatives to their menus. Restaurants with entirely plant-based menus, like the hugely popular California chain, Veggie Grill, have also been sprouting up like wildflowers, providing healthy options for the 30 percent of Americans who are trying to leave meat off the menu more frequently.

Now, the restaurant chain, BurgerFi, is joining the trend by adding the world-famous Beyond Burger, the vegan “burger that bleeds,” to eight of their locations, including in Malibu, Philadelphia, and New York City. BurgerFi already carries a veggie burger, but the Beyond Burger is no ordinary veggie burger – it sizzles on the grill and changes from a light pink color to a crispy brown when cooked. Those who have tried it say it is like biting into a beef burger, in both texture and flavor.

The new Beyond Burger option will be available at BurgerFi beginning July 3, 2017, and the chain is planning to add it to all of its locations by the end of summer. Corey Winograd, chief executive of BurgerFi, explained to the NY Times why they chose to make this addition, stating, “I’ve now come to understand that there’s a growing number of semi-vegetarian people who want a primarily plant-based diet, and since we want to appeal to 100 percent of consumers out there, we have to have something for them.”

We are thrilled to see a large burger chain add a vegan option to their menu that will appeal to a broad array of consumers. With delicious meat-alternatives like the Beyond Burger (and the rest of the Beyond Meat products and other brands like Gardein) readily available to consumers, it’s quickly becoming clear that meat doesn’t have to be made with animals.

If you’re looking to cut back on your meat consumption for the benefit of the planet, animals, and your own health – check out One Green Planet’s #EatForThePlanet campaign.

Image Source: Beyond Meat/Facebook