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Product Review + Giveaway: Smile Squared

Product Name: Smile Squared

Products Reviewed: Child Toothbrush, Adult Toothbrush


Where to Buy: To purchase this product, CLICK HERE!

About Smile Squared: Based in St. Louis, Missouri, and created by husband and wife entrepreneurial team Eric and Geri Cope, Smile Squared is a different kind of toothbrush. For every one Smile Squared toothbrush that is sold, another is given away to a child in need. Smile Squared toothbrushes are available in both adult and children’s sizes, and their handles are made from eco-friendly, sustainably grown, biodegradable, kiln-fired bamboo which does not contain chemicals like BPA, PVC, or Phthalates. Smile Squared hopes to give away one million toothbrushes to children in need by 2015. Smile Squared toothbrushes come packaged in recyclable paper boxes, and are available for purchase online at

The One Green Planet Verdict: Of course, we love this company’s mission, but how do these eco-friendly, bamboo-handled toothbrushes compare to their conventional plastic counterparts? If you’re going to use a product twice a day, every day, it needs to be great…

And these Smile Squared toothbrushes rock! The mouth feel of bamboo is a bit different from that of plastic, but that’s certainly not a bad thing. The compostable bamboo handle is sturdy, and the bristles are ample and strong, yet soft enough even for sensitive gums.

While we’re not sure how long the bristles and bamboo will hold up, and it may take some time to get used to the leaner/lighter hold of the brush, it definitely feels great to give back, even while shining your pearly whites.

The toothbrush head is on the larger size, so if you prefer a smaller head, the child’s version is a good option. Overall, a great product combined with a great mission = two thumbs up!

To purchase this product, CLICK HERE!


You know our verdict, now we need yours! The good people at Smile Squared have generously offered to send a few lucky One Green Planet readers a set of two of their sustainable, biodegradable toothbrushes (either two child, two adult or one child and one adult)!**

To make our jobs easier, all you have to do is:

1. Follow us on Pinterest (only followers qualify):

2. Re-pin this post or click on the “Pin it” button above (below the title of this post).

3. Answer this question in the comment section of this pin on Pinterest or in the update after you click “Pin it” above, Winning these eco-friendly toothbrushes would make be smile because…”

**Contest open to U.S. residents only

(The opportunity to answer in the comments section below, ended on 5/20/12)