Canada Goose, the outerwear company, has clung to its use of fur in its coats. The company announced on April 22 that starting in 2022, the company will stop purchasing new fur from trappers, according to the New York Times.

The company said it would use reclaimed fur, fur in the supply chain, and marketplace. The company will buy back fur from existing coats in the coming months as well. The company’s sustainability report included plans for goals and changes leading up to 2025.

“By reusing fur that is reclaimed, we’re just taking a resource that’s already sustainable and making it even more sustainable,” Dani Reiss, the Canada Goose chief executive, said in an interview.

Claire Bass, Executive Director of Humane Society International/UK said in an emailed statement, “We welcome Canada Goose’s announcement because it means that untold thousands of coyotes will be spared from being maimed and killed in cruel metal leg-hold traps, though the decision to shift to reclaimed fur feels like a rather painful ‘long-goodbye’ in this company’s tired love affair with the fur trade. A cleaner and clearer commitment to sustainability will hopefully see Canada Goose in the near future investing in the development of bio-fake-furs, and closed-loop recycling of synthetic fur materials. Nonetheless, this decision to stop killing animals for fashion is yet another nail in the coffin of the fur trade, a cruel and outdated industry still down from the punches of so many top designers and retailers adopting fur-free policies.”

Other large fashion brands including Ralph Lauren, Chanel, Zara, Versace, Michael Kors and Gucci have all stopped using fur.

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