James Carney, vice president of global brand strategy for Adidas, told CNN that the goal of using the plastic was to prevent it from entering the ocean as pollution. Typically, a new turf field would be constructed with virgin plastics and rubber. This field used the recycled plastics as infill, a critical component of the field. Infill cushions players as they use the field.
Cameron Collins, the North America director of football at Adidas, said in a statement, “We believe that through sport we have the power to change lives, and this field is a demonstration of our taking action on that belief. More than a place for these young athletes to play, it’s a reminder of our collective responsibility to end plastic waste.”
See an Instagram post on the field, below:
Read more about Adidas’ work on marine plastics and read about the Super Bowl replacing plastic with aluminum this year to reduce plastic waste.
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