Anita Dongre has finally launched a line of fully vegan plant-based luxury handbag accessories using vegan leather textiles.
Image: Anita Dongre
The new line of plant-based vegan bags and belts uses MIRUM, a plant and mineral-based vegan leather. The leather alternative is never coated in polyurethane or PVC and is USDA certified as being 100 percent biobased material. It is one of the most popular leather alternatives among big brands.
The line features the Swan Mini Grab Bag, the Birds Of A Feather Crossbody Bag, the Nocturnal Glass Beaded Bag, Champagne Gold Glass Beaded Bag, the Birds of a Feather Belt, and the Haathi Belt.
The new line by Dongre is 100 percent natural, 0 percent plastic, and cruelty-free. It is also 100 percent recyclable and bio-neutral, which helps to leave a smaller footprint after its lifecycle.
“The vegan accessories line is a dream come true with material sciences presenting us with leather alternatives that are luxurious and high quality while being cruelty-free and environmentally friendly. This line is created for women who wear their values on their sleeve, a philosophy of fashion that includes conscious, ethical, and timelessly elegant pieces,” said Anita Dongre in a press release.
Image: Anita Dongre
5 percent of the proceeds from the line of accessories will be donated to India Animal Fund, which works to create an equal world where animals are treated with care and get the love they deserve.
“The vegan accessories line is a dream come true with material sciences presenting us with leather alternatives that are luxurious and high quality while being cruelty-free and environmentally friendly,” said Anita Dongre in a press release. “This line is created for women who wear their values on their sleeve, a philosophy of fashion that includes conscious, ethical, and timelessly elegant pieces.”
If you have the choice, why not choose vegan and cruelty-free? Large fashion brands are making it easier for consumers to choose ethical options. While some may argue that it’s difficult to shop sustainably when buying new clothes, bold and socially-conscious brands like Tiny Rescue are starting to make a mark by creating activism-focused recycled sweatshirts and tees for the gen-z market. Hopefully, at some point, vegan shoes and clothes will become the norm!
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Easy Ways to Help the Planet:
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