Lightlife Foods, a plant-based company, announces collaboration with Disney and Pixar for the promotion of the new Lightyear film.
Greenleaf Foods, SPC, the owner of the plant-based food company, Lightlife, announced the collaboration to promote the upcoming Lightyear film, which follows the legendary Buzz Lightyear character.
“We’re proud of our roots. For over forty years, we’ve been committed to sharing our love for plant-based food and leading a balanced life,” the company’s website says. “That’s why you’ll find our food is delicious and nutritious. Plus, we’re always looking for ways to improve our food and the impact we have on the planet.”
Several Lightlife items will now feature Lightyear-inspired packaging, including the Lightlife Smart Dogs, Lightlife Smart Bacon, Lightlife Original Tempeh, Lightlife Plant-Based Burger, and Lightlife Breakfast Patties and Links.
Consumers can find these products soon in stores across the nation, including Walmart, Kroger, Whole Foods Market, Target, Albertsons, and others.
“Our collaboration with Disney and Pixar marks the largest brand collaboration in Lightlife history and we are extremely proud to be the exclusive plant-based sponsor of a film whose fan base spans generations,” said Adam Grogan, President of Greenleaf Foods, SPC. “We are excited for Lightlife’s family-friendly plant-based products to join forces with Disney and Pixar’s film release this summer.”
Lightyear will open in theaters on June 17 and follow the Space Ranger’s intergalactic adventures. Lightlife wants Disney and Pixar fans to ‘blast off’ into the kitchen to enjoy cooking delicious plant-based meals!
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