Incogmeato, the plant-based food brand of Kellogg Co. has partnered with Walt Disney Co., for plant-based Chick’n Nuggets in the shape of Mickey Mouse.
“We saw a craving for more family friendly plant-based options and as a mom myself I knew we had a big opportunity with Incogmeato,” said Sara Young, General Manager, Plant-Based Proteins at Kellogg Company. “We are so delighted to be working with Disney to help land plant-based proteins on the plates of kids nationwide.”
Make mealtime magical. #Incogmeato Disney Mickey Mouse Shaped Nuggets, 100% plant protein that kids will love! With less fat & sodium than regular chicken nuggets, parents will love it, too! Now available at retailers nationwide. pic.twitter.com/jz4LHC1RW0
— Incogmeato (@incogmeato) September 17, 2020
Incogmeato reports that 44% of families with kids are eating plant-based protein and 36% are likely to begin eating them in a year or two.
The nutritional makeup of the nuggets compared to traditional chicken nuggets are as follows: 57% less fat and 35% less sodium than regular chicken nuggets. The Mickey nuggets are also made with non-GMO soy.
“As Disney is committed to offering more plant-based foods, we are excited to be working with Incogmeato on the first-ever plant-based Mickey Mouse shaped nuggets. By creating foods that kids love and with the nutrition parents can feel good about, families can experience the magic of Disney during meal time,” said John T. King, VP of Consumables Licensing at Disney.
Learn How to Cook Plant-Based Meals at Home
Reducing your meat intake and eating more plant-based foods is known to help with chronic inflammation, heart health, mental wellbeing, fitness goals, nutritional needs, allergies, gut health, and more! Dairy consumption also has been linked to many health problems, including acne, hormonal imbalance, cancer, prostate cancer and has many side effects.
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