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NBA plant-based star Chris Paul has announced that he is launching a vegan snack line through Gopuff, called Good Eat’n. The Phoenix Suns point guard has eaten plant-based since 2019 and told GQ, “The biggest thing when I went plant-based is it opened me up to the diversity of foods that you can have.”

Now, CP3 has announced Good Eat’n, his very own sweet and savory goodies line of snacks that will be available through Gopuff. The line will include: Hot Hot Puffs, Cinnamon Sugar Mini Donut Puffs, Nacho Cheeze Tortilla Chips, Big Dill Ranch Tortilla Chips, Cookies N Creme Popcorn, Carolina Style BBQ Popcorn, and Classic BBQ Porkless Rinds.

Bags of plant-based snacks with colorful packaging

Source: Business Wire

“As someone with a plant-based diet who loves flavorful foods, I know first-hand that it can be difficult to find delicious and approachable plant-based alternatives to your favorite snacks,” said Chris Paul. “I’m thrilled to announce this new brand with Gopuff that makes plant-based snacks easily available with flavors that appeal to the masses.”

The brand and packaging feature uniquely colorful and fun designs made by Black and female-founded and led studio Utendahl Creative.

“Creating this entirely new product line with Chris shows Gopuff’s proven ability to not only launch products on its platform, but to serve as a true incubator for brands,” said Yakir Gola, Gopuff co-Founder and co-CEO. “As a long-time partner, Chris deeply understands how to leverage Gopuff’s platform to meet the evolving needs of the modern consumer. His passion and commitment to a plant-based lifestyle, along with the integral, hands-on role he’s played in creating this brand since day one has been a labor of love. We are excited to expand our partnership with Chris and introduce Good Eat’n.”

To shop for Good Eat’n and other products, download the Gopull app for iOS or Android.

Check out these plant-based snacks you can make at home!

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