In this episode, I speak with David Benzaquen, CEO of PlantBased Solutions and Ocean Hugger Foods.
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About David Benzaquen
David Benzaquen is the Founder and CEO of PlantBased Solutions, a mission-driven, strategic brand management and marketing agency for plant-based consumer products. He is also the CEO of Ocean Hugger Foods, a PlantBased Solutions portfolio company which manufactures plant-based seafood alternatives. David is a sought-after natural products industry expert and public speaker, serving as a mentor and advisor to multiple food incubators and accelerators. He advises and provides deal flow and due diligence to investors in the natural products space.
Why You Should Listen
David Benzaquen started his career in the non-profit space, fighting to change the factory farming system. Years later, he has channeled that passion for ending factory farming and transforming the food we eat into a business that supports and fosters the growth of plant-based food companies. As the CEO of Ocean Hugger Foods, a company that makes plant-based alternatives for raw fish typically used in sushi, David also has first-hand insight into what it’s like to start your own food company and is well-versed in the unique challenges businesses face throughout their journey.
In this episode, I get David’s take on how the food space is changing and his view on the connection between a business’s success and the impact they can have for a greater cause. David is driven by his passion for ending suffering for animals and improving the state of the environment and the delicate ecosystems it maintains and this carries through the work he does in the consumer packaged good space.
From sharing how Ocean Hugger Foods is changing the seafood game to things he thinks all businesses need to know and do before they decide to get started, David provides expert insight that would benefit any company that is looking to change the world.
If you want to hear more about these insider tips and advice – listen in!
People/Companies/Resources Mentioned in This Episode
- PlantBased Solutions
- Ocean Hugger Foods
- Jeff Dunn
- Perfect Day Foods
- Health Warrior
- Miyoko’s Kitchen
- Treeline Cheese
- James Corwell
- Captain Paul Watson
- Cargill moving from “meat” to “protein” department
- Mission in a Bottle by Seth Goldman
- Raising The Bar by Gary Erickson
- The 22 Immutable Laws of Marketing by Al Reis and Jack Trout
- The 22 Immutable Laws of Branding by Al Reis and Laura Reis
- Yves Potvin
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