Back in the summer of 2012, we first wrote about Bon Iver’s (a.k.a. Justin Vernon) collaboration with the LA cruelty free shoe company, Keep in support of America’s largest animal welfare rescue groups,Best Friends Animal Society. The vegan kicks feature herringbone accents and black fishbone details across the toe, canvas upper custom dyed to a perfect pale salmon and is part of Bon Iver’s own range of footwear “The Ramos” which is to be carried by Keep. Proceeds from sales will be donated to the animal charity.
Now Bon Iver has released an adorable new video to promote the limited-edition shoes.
This video (set to Bon Iver’s “Babys”) was filmed at Rancho J’Balie, a family owned avocado farm, and features the family’s puppies and kittens, all rescued animals.
Get ready for some cute overload!